The Method / Phase 3
03
Weeks 9–12 · Toward 50 - a memorable front door

Launch & Welcome

Deliver a hybrid launch with strong hospitality and relentless follow-up.

What to do in this phase

4 key steps

These are the same items you can check off in your progress tracker.

Plan an engaging hybrid service

Include worship, a clear gospel message, and obvious next steps; stream it live. Keep it tight - about 60–75 minutes.

Try this: Rehearse with full tech checks the week before.

Prioritize hospitality & inclusion

Train a welcome team for both in-person and online guests. Use digital check-in and offer a warm welcome gift.

Try this: Greet within 10 seconds; have a real conversation within 3 minutes.

Follow up with a personalized system

Capture every contact and run a 48-hour follow-up cadence: same-day thank-you, next-day personal call, value email, and a week-two re-invite.

Try this: Good follow-up can lift return rates from ~15% to 50–60%.

Evaluate and adjust with data

Gather feedback via short surveys and review attendance metrics weekly; pivot quickly.

Try this: Review every week for the first six weeks.

What good looks like

  • 50+ at launch
  • 80%+ of guests' contact info captured
  • 60% return within four weeks
  • Service runs 60–75 minutes
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